


{"id":2995,"date":"2021-06-25T14:13:49","date_gmt":"2021-06-25T12:13:49","guid":{"rendered":"https:\/\/preprod.editions-eni.fr\/blog\/?p=2995"},"modified":"2021-07-29T15:49:26","modified_gmt":"2021-07-29T13:49:26","slug":"pourquoi-creer-son-site-de-e-commerce-avec-prestashop","status":"publish","type":"post","link":"https:\/\/www.editions-eni.fr\/blog\/pourquoi-creer-son-site-de-e-commerce-avec-prestashop\/","title":{"rendered":"Pourquoi cr\u00e9er son site de e-commerce avec PrestaShop ?"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/logo-Prestashop.png&#8221; alt=&#8221;prestahop logo&#8221; title_text=&#8221;logo-Prestashop&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221;]<\/p>\n<p>Avec l\u2019impact de la crise sanitaire, de nombreux commerces sont dans l\u2019obligation de fermer leur point de vente et de se tourner vers le <strong>e-commerce pure player<\/strong> (uniquement en ligne) <strong>ou mixte avec des solutions de click and collect<\/strong>. Recourir \u00e0 un service de cr\u00e9ation de site en ligne, certes rapide, pr\u00e9sente des inconv\u00e9nients majeurs : pourcentage significatif pr\u00e9lev\u00e9 sur les ventes, syst\u00e8me captif, faible cr\u00e9dibilit\u00e9, migration ult\u00e9rieure difficile\u2026 <br \/><strong>Cr\u00e9er un site avec le CMS Prestashop<\/strong> sur un h\u00e9bergement totalement ma\u00eetris\u00e9 offre de bien meilleures perspectives. Notre expert <strong>Didier Mazier<\/strong> vous explique pourquoi dans cet article !<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;20px||20px||false|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.9.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||60px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/conference_illustration_02.png&#8221; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.23&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.9.7&#8243; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/chiffre01.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;||100px|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; background_color=&#8221;#f5f9fb&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;20%&#8221; animation_starting_opacity=&#8221;100%&#8221;]<\/p>\n<h4>BONNE RAISON N\u00b01 : MA\u00ceTRISEZ LES DONN\u00c9ES<\/h4>\n<p>En installant Prestashop sur un h\u00e9bergement ind\u00e9pendant, vous avez l\u2019assurance de <strong>ma\u00eetriser totalement toutes les donn\u00e9es<\/strong> mises en ligne ainsi que celles recueillies lors des transactions. Cette installation est d\u00e9sormais <strong>facilit\u00e9e<\/strong> au maximum et <strong>ne requiert pas de comp\u00e9tence pouss\u00e9e en web design<\/strong>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; admin_label=&#8221;illustration_information&#8221; _builder_version=&#8221;4.9.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||60px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/conference_illustration_03.png&#8221; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;3.23&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.9.7&#8243; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/chiffre02.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;||100px|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; background_color=&#8221;#f5f9fb&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;20%&#8221; animation_starting_opacity=&#8221;100%&#8221;]<\/p>\n<h4>BONNE RAISON N\u00b02 : PRESTASHOP, UN CMS CON\u00c7U AVEC LES COMMER\u00c7ANTS<\/h4>\n<p>Prestashop, qui a \u00e9t\u00e9 con\u00e7u pour et avec des commer\u00e7ants, offre nativement toutes les <strong>fonctionnalit\u00e9s avanc\u00e9es pour l\u2019organisation d\u2019un catalogue et de la logistique<\/strong> qui l\u2019accompagne : mod\u00e8les graphiques adapt\u00e9s au e-commerce, gestion des zones couvertes, <strong>stocks<\/strong>, <strong>paiement<\/strong>, transporteurs et <strong>livraison<\/strong> avec int\u00e9gration des syst\u00e8mes reconnus comme <strong>Paypal, Atos, Colissimo<\/strong>\u2026<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; admin_label=&#8221;illustration_information&#8221; _builder_version=&#8221;4.9.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||60px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/conference_illustration_04.png&#8221; title_text=&#8221;conference_illustration_04&#8243; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.9.7&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.9.7&#8243; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/chiffre03.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;||100px|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; background_color=&#8221;#f5f9fb&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;20%&#8221; animation_starting_opacity=&#8221;100%&#8221;]<\/p>\n<h4>BONNE RAISON N\u00b03 : UN R\u00c9PERTOIRE DE PRESTATAIRES COMP\u00c9TENTS<\/h4>\n<p>Prestashop \u00e9tant un standard reconnu, des <strong>prestataires<\/strong> lab\u00e9lis\u00e9s par la marque, du freelance \u00e0 l\u2019agence web, peuvent vous aider quelle que soit l\u2019envergure de votre projet. Prestashop r\u00e9pertorie ces professionnels avec pr\u00e9sentation de leur portfolio.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; admin_label=&#8221;illustration_information&#8221; _builder_version=&#8221;4.9.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||60px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/conference_illustration_05.png&#8221; title_text=&#8221;conference_illustration_05&#8243; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.9.7&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.9.7&#8243; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/chiffre04.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;||100px|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; background_color=&#8221;#f5f9fb&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;20%&#8221; animation_starting_opacity=&#8221;100%&#8221;]<\/p>\n<h4>BONNE RAISON N\u00b04 : UNE COMMUNAUT\u00c9 D\u2019ENTRAIDE DYNAMIQUE<\/h4>\n<p>La <strong>communaut\u00e9 des utilisateurs est tr\u00e8s active<\/strong>, ce qui vous assure de <strong>trouver de l\u2019aide<\/strong> aupr\u00e8s de vos pairs sur les forums. De plus le site des Add-ons propose une <strong>multitude de plug-ins<\/strong>, c\u2019est-\u00e0-dire d\u2019<strong>extensions<\/strong> pour ajouter des <strong>fonctionnalit\u00e9s sp\u00e9cifiques<\/strong> dont votre commerce pourrait tirer parti. Ces extensions sont pour la plupart payantes, mais \u00e0 des co\u00fbts tr\u00e8s raisonnables.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; admin_label=&#8221;illustration_information&#8221; _builder_version=&#8221;4.9.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||60px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/conference_illustration_01-1.png&#8221; title_text=&#8221;conference_illustration_01&#8243; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.9.7&#8243; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.9.7&#8243; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/chiffre05.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; custom_padding=&#8221;||100px|&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; background_color=&#8221;#f5f9fb&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_intensity_slide=&#8221;20%&#8221; animation_starting_opacity=&#8221;100%&#8221;]<\/p>\n<h4>BONNE RAISON N\u00b05 : PRESTASHOP, UN CMS E-COMMERCE GRATUIT !<\/h4>\n<p>Et enfin, Prestashop est\u2026 <strong>gratuit<\/strong>. <br \/>Votre seul investissement de d\u00e9part sera celui de l\u2019h\u00e9bergement chez le prestataire de votre choix, comme par exemple OVH avec un ticket d\u2019entr\u00e9e de seulement quelques centaines d&#8217;euros par an. Vous ne subirez aucun pr\u00e9l\u00e8vement sur vos ventes.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;20px||20px||false|false&#8221;][et_pb_row _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;]<\/p>\n<h3>En conclusion<\/h3>\n<p>[\/et_pb_text][et_pb_text quote_border_color=&#8221;#3BB6D5&#8243; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221;]<\/p>\n<p>Vous souhaitez d\u00e9velopper votre business en ligne ?\u00a0<br \/>Alors n\u2019attendez plus ! Si vous \u00eates une petite structure ou en auto-entreprise, Prestashop est l\u2019outil id\u00e9al pour se lancer, de plus, il est open source.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_testimonial author=&#8221;Didier MAZIER&#8221; job_title=&#8221;notre expert en marketing&#8221; portrait_url=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/didierMazier-1.jpg&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221;]<\/p>\n<p>Didier Mazier conseille les entreprises dans leurs strat\u00e9gies de communication vers les nouveaux m\u00e9dias et assure des formations aupr\u00e8s des institutionnels et entreprises de toutes envergures.<\/p>\n<p>Il a sign\u00e9 de nombreux livres sur le marketing et les outils digitaux aux \u00e9ditions ENI et Nathan, dont \u00ab Le Marketing Persuasif \u00bb qui a \u00e9t\u00e9 r\u00e9compens\u00e9 par la m\u00e9daille de l\u2019Acad\u00e9mie des Sciences Commerciales.<\/p>\n<p>Didier Mazier a enseign\u00e9 en licence ECMN (Marketing et Commerce sur Internet) depuis 1997 \u00e0 l&#8217;IUT d&#8217;Evry et \u00e0 l&#8217;EFREI. Il a \u00e9galement compt\u00e9 parmi les premiers professeurs du MBA Communication Digitale de l&#8217;ESG-IICP. Il participe activement \u00e0 des programmes de formation inclusive \u00e0 Evry et intervient lors de conf\u00e9rences th\u00e9matiques en France et \u00e0 l\u2019international.<\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.0&#8243; text_font=&#8221;||||||||&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Overpass|300|||||||&#8221; header_2_font_size=&#8221;35px&#8221; header_2_line_height=&#8221;1.5em&#8221; custom_margin=&#8221;||0px||false|false&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; border_color_all=&#8221;#1a0a38&#8243;]<\/p>\n<h2>Pour aller <span style=\"color: #3bb6d5;\">plus loin<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#3BB6D5&#8243; divider_position=&#8221;center&#8221; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.9.0&#8243; max_width=&#8221;90px&#8221; max_width_tablet=&#8221;13%&#8221; max_width_last_edited=&#8221;off|desktop&#8221; custom_margin=&#8221;5px||||false|false&#8221; custom_padding=&#8221;|||&#8221; locked=&#8221;off&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;display:flex;&#8221; custom_css_main_element_phone=&#8221;display:inherit;&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/livre\/prestashop-1-7-2e-edition-creer-un-site-de-e-commerce-9782409023101_XL.jpg&#8221; alt=&#8221;Scratch et Raspberry Pi Projets maker pour s&#8217;initier \u00e0 l&#8217;\u00e9lectronique et \u00e0 la robotique&#8221; title_text=&#8221;scratch-et-raspberry-pi-projets-maker-pour-s-initier-a-l-electronique-et-a-la-robotique-2e-edition-9782409027901_M&#8221; url=&#8221;https:\/\/www.editions-eni.fr\/livre\/prestashop-1-7-2e-edition-creer-un-site-de-e-commerce-9782409023101&#8243; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||10px||false|false&#8221; box_shadow_style=&#8221;preset3&#8243; transform_styles__hover_enabled=&#8221;on|hover&#8221; transform_scale__hover=&#8221;105%|105%&#8221; transform_scale__hover_enabled=&#8221;on|hover&#8221; transform_translate__hover_enabled=&#8221;on|desktop&#8221; transform_rotate__hover_enabled=&#8221;on|desktop&#8221; transform_skew__hover_enabled=&#8221;on|desktop&#8221; transform_origin__hover_enabled=&#8221;on|desktop&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#3BB6D5&#8243; background_color=&#8221;RGBA(0,0,0,0)&#8221; custom_margin=&#8221;||5px||false|false&#8221;]<\/p>\n<p>Livre<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;|10px|||false|false&#8221; custom_padding_phone=&#8221;|0px|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;]<\/p>\n<p><strong>PrestaShop 1.7<\/strong><br \/> Cr\u00e9er un site de e-commerce<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/livre\/wordpress-et-woocommerce-2e-edition-creer-votre-boutique-en-ligne-9782409024542_XL.jpg&#8221; alt=&#8221;Flutter D\u00e9veloppez vos applications mobiles multiplateformes avec Dart&#8221; title_text=&#8221;flutter-developpez-vos-applications-mobiles-multiplateformes-avec-dart-9782409025273_M (1)&#8221; url=&#8221;https:\/\/www.editions-eni.fr\/livre\/wordpress-et-woocommerce-2e-edition-creer-votre-boutique-en-ligne-9782409024542&#8243; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||10px||false|false&#8221; box_shadow_style=&#8221;preset3&#8243; transform_styles__hover_enabled=&#8221;on|hover&#8221; transform_scale__hover=&#8221;105%|105%&#8221; transform_scale__hover_enabled=&#8221;on|hover&#8221; transform_translate__hover_enabled=&#8221;on|desktop&#8221; transform_rotate__hover_enabled=&#8221;on|desktop&#8221; transform_skew__hover_enabled=&#8221;on|desktop&#8221; transform_origin__hover_enabled=&#8221;on|desktop&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#3BB6D5&#8243; background_color=&#8221;RGBA(0,0,0,0)&#8221; custom_margin=&#8221;||5px||false|false&#8221;]<\/p>\n<p>Livre<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;|10px|||false|false&#8221; custom_padding_phone=&#8221;|0px|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;]<\/p>\n<p><strong>WordPress et WooCommerce<\/strong><br \/> Cr\u00e9er votre boutique en ligne<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/06\/presentiel-web.jpg&#8221; alt=&#8221;Flutter D\u00e9veloppez vos applications mobiles multiplateformes avec Dart&#8221; title_text=&#8221;presentiel-web&#8221; url=&#8221;https:\/\/www.eni-service.fr\/index.php\/fomation\/prestashop-mise-en-oeuvre-et-administration-dun-site-e-commerce\/&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_margin=&#8221;||10px||false|false&#8221; box_shadow_style=&#8221;preset3&#8243; transform_styles__hover_enabled=&#8221;on|hover&#8221; transform_scale__hover=&#8221;105%|105%&#8221; transform_scale__hover_enabled=&#8221;on|hover&#8221; transform_translate__hover_enabled=&#8221;on|desktop&#8221; transform_rotate__hover_enabled=&#8221;on|desktop&#8221; transform_skew__hover_enabled=&#8221;on|desktop&#8221; transform_origin__hover_enabled=&#8221;on|desktop&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#3BB6D5&#8243; background_color=&#8221;RGBA(0,0,0,0)&#8221; custom_margin=&#8221;||5px||false|false&#8221;]<\/p>\n<p>Formation<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;|10px|||false|false&#8221; custom_padding_phone=&#8221;|0px|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;]<\/p>\n<p><strong>PrestaShop<\/strong><br \/> Mise en oeuvre et administration d\u2019un site e-commerce<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.7&#8243; text_font=&#8221;||||||||&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Overpass|300|||||||&#8221; header_2_font_size=&#8221;35px&#8221; header_2_line_height=&#8221;1.5em&#8221; custom_margin=&#8221;||0px||false|false&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; border_color_all=&#8221;#1a0a38&#8243;]<\/p>\n<h2>Ces articles peuvent aussi <span style=\"color: #3bb6d5;\">vous int\u00e9resser<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#3BB6D5&#8243; divider_position=&#8221;center&#8221; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.9.0&#8243; max_width=&#8221;90px&#8221; max_width_tablet=&#8221;13%&#8221; max_width_last_edited=&#8221;off|desktop&#8221; custom_margin=&#8221;5px||||false|false&#8221; custom_padding=&#8221;|||&#8221; locked=&#8221;off&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;60%&#8221; width_last_edited=&#8221;off|tablet&#8221; custom_margin_tablet=&#8221;|10px||10px|false|false&#8221; custom_margin_last_edited=&#8221;off|tablet&#8221; custom_css_main_element_last_edited=&#8221;off|tablet&#8221; custom_css_main_element_tablet=&#8221;display:flex;&#8221; custom_css_main_element_phone=&#8221;display:inherit;&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_slider use_bg_overlay=&#8221;on&#8221; bg_overlay_color=&#8221;rgba(26,10,56,0.6)&#8221; _builder_version=&#8221;4.9.7&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; header_level=&#8221;h4&#8243; header_font=&#8221;Overpass||||||||&#8221; header_font_size=&#8221;18px&#8221; width_last_edited=&#8221;off|tablet&#8221; height=&#8221;320px&#8221; height_last_edited=&#8221;off|desktop&#8221; custom_margin=&#8221;0px||40px||false|false&#8221; custom_margin_last_edited=&#8221;off|tablet&#8221; custom_padding=&#8221;180px|0px|0px|0px|false|false&#8221; custom_padding_tablet=&#8221;150px||||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEyNjIifX0=@&#8221; hover_enabled=&#8221;0&#8243; border_radii=&#8221;on|20px|20px|20px|20px&#8221; box_shadow_style=&#8221;preset3&#8243; custom_margin__hover_enabled=&#8221;on|hover&#8221; custom_margin__hover=&#8221;-10px||30px||false|false&#8221; custom_padding__hover_enabled=&#8221;on|desktop&#8221; custom_padding__hover=&#8221;||0px||false|false&#8221; height__hover_enabled=&#8221;on|desktop&#8221; height__hover=&#8221;330px&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_slide button_link=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjM5NTUifX0=@&#8221; _builder_version=&#8221;4.9.7&#8243; _dynamic_attributes=&#8221;button_link&#8221; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/www.editions-eni.fr\/blog\/wp-content\/uploads\/2021\/07\/bandeau_shopify.jpg&#8221; background_enable_image=&#8221;on&#8221; custom_padding=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; custom_padding__hover_enabled=&#8221;off|desktop&#8221; custom_padding__hover=&#8221;280px||||false|false&#8221; sticky_transition=&#8221;on&#8221; alt=&#8221;Bandeau Shopify&#8221; title_text=&#8221;bandeau_shopify&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>Shopify : Cr\u00e9ez simplement votre site <br \/>e-commerce en une journ\u00e9e !<\/h4>\n<p>[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec l\u2019impact de la crise sanitaire, de nombreux commerces sont dans l\u2019obligation de fermer leur point de vente et de se tourner vers le e-commerce pure player (uniquement en ligne) ou mixte avec des solutions de click and collect. Recourir \u00e0 un service de cr\u00e9ation de site en ligne, certes rapide, pr\u00e9sente des inconv\u00e9nients majeurs [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3070,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[18,9],"tags":[],"genre":[],"class_list":["post-2995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-paroles-d-experts","category-webmarketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pourquoi cr\u00e9er son site de e-commerce avec PrestaShop ? - ENI Blog<\/title>\n<meta name=\"description\" content=\"5 bonnes raisons d&#039;utiliser le CMS Prestashop pour cr\u00e9er son site e-commerce. 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